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Author Archives: John Allin
Don’t stop selling !!!
The east coast has had a below average winter. In some cases, considerably below average. There will be some belt tightening – for certain. However, one area should not see any cutbacks. Sales (and by definition – marketing). DON’T stop … Continue reading
JAA on the Radio
On February 13, 2012 – I was interviewed on a nationally syndicated show – Entrepreneur’s Club. Listen to the full interview here – http://www.johnallin.com/entrepreneurs-club.htm
Relationship building – even with little snow.
Some are concerned about the lack of snow this winter – and how that will affect their business over the next 8 months. Some will become concerned and not do anything – they will become paralyzed by worry. The thing … Continue reading
Europe – according to AccuWeather reports……
Bitter Europe cold, compounded by heavy snow in many areas, has continued to claim lives during the weekend. The cold wave will persist through the coming week as further snowstorms take place, meteorologists at AccuWeather.com believe. As of Sunday, the … Continue reading
Nothing happens if there are no sales…….. NOTHING.
If your sales staff is not closing $500,000 to $750,000 in new business each season – something is WRONG. I’m not talking about “bidding” work and hoping they have quoted low enough numbers to get the business (and then beat … Continue reading
What’s wrong with this winter ???
What’s wrong with this winter you ask? According to Accuweather.com Senior Meteorologist, Steven Kocet – “There is nothing terribly unusual about it. The atmosphere always goes through these cycles. Sometimes the weather is really bad; at other times it’s not.” … Continue reading
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Shameless Self Promotion
Education as well as preparation is key to success in any endeavor. The same holds true in the snow industry. Educating oneself and one’s employees can save considerable time and expense later on. Of course, one can (and should) learn … Continue reading
Snowfighters University
Recently, I read a deposition where the deponent stated “it’s not like there is a college or university where we can go learn about snowplowing”. It was a true statement. Of course there are on-going educational opportunities for snow contractors, … Continue reading
Something new for the industry……coming soon.
Big doings in the industry over the past few months. The SIMA Symposium this June in Buffalo. ASCA’s formation and their efforts on behalf of an insurance program to benefit snow contractors. Even the weathermen’s totally fouled up “winter prediction” … Continue reading
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Mothers…….
It’s been a very hard few days. My mother passed away last Friday. She had a very difficult couple of years, and the past 6 weeks were especially difficult for her, well as for my father, sister and my wife. … Continue reading